When it comes to social media every person thinks they are inside the know of all that goes up and down. Some human beings without a doubt expect from there browsers or spend time on on-line junks and a few make premonitions out of what they know and do on their non-public social networking pages. The truth of individuals who bank on premonitions now and again outweighs the statistics that exist on this digital stratum of life.

I’d been in an workplace argument on social media and my colleagues who noticed things from the superficial and others who have never sought to recognise about the intricacies and underlining of social media stood me up to a stiff brawl of phrases as regards new media and the realities of social media. The primary crux of the argument became my function that Whatsapp as a virtual medium have to and might now be visible or addressed as a social media platform.

The above announcement gave me a tough day as I sought to convince my liked colleagues that the dynamics of Digital media, Social Media and New Media is based totally at the principle that not anything is stereotyped and nothing stays the equal from the way it become a preceding night time. As a brand new day heralds; a brand new App, concept, concept and medium might also have berthed or an old App or Concept may additionally have developed.

Somewhere inside our chat and argument, I found out the catch 22 situation with my colleagues become that like many people out there they couldn’t differentiate the distinction among Social Networking and Social Media.

In lay terms, SOCIAL MEDIA honestly ought to suggest ANY virtual medium that permits you to COMMUNICATE and INTERACT SOCIALLY……. It is again ANY medium that will let you create, trade and share Text, Visual Image, Video and Audio even as leveraging at the Web 2.Zero platform.

Social Networks or Social Networking Sites on the other side typifies Apps, websites or net-primarily based pages that allow social media activities as defined above.

From my definitions, Social Networks utterly relies upon on Social Media standards of connecting and sharing text, snap shots, films and audio and these kinds of are done INSTANTLY. This Whatsapp supports.

Now my question is, does Whatsapp permit you hook up with people at the same time as you percentage text, pics, video and audio?

If your non-public Whatsapp does this and your answer is YES, then Whatsapp is a social media platform.

But my colleagues idea in any other case, they favored to call it an INSTANT MESSAGING platform. But my argument is, it commonly changed into an Instant Messaging platform however as quickly as it started out to allow more (Social Messaging) it seized to be only an Instant Messaging platform it have become a Social Media Platform.

One of the fundamental facts and dynamics about Social Media is that it is a platform that lets in some thing message you are sending occur INSTANTLY and fact approximately Instant Messaging is that they may be not social e.G. SMS, MMS. When an instant messaging platform turns into social it must be accorded that area.

Now, the difference between Social Media and Social Network is just like that of the relationship among a King and his errand guys. Social Media is the King, the base, the platform that holds the aces and consequently is the principle on which all its sports are being sighted even as the social networks are his errand guys who employ the king’s paraphernalia (Principle & Ideology) to disseminate its message.

Today, Whatsapp lets in us have a PROFILE, have a TIMELINE (Whatsapp Stories), share STATUS MESSAGE; exchange FREE TEXT, IMAGE, AUDIO and VIDEO same as you can do on Facebook, Twitter, Instagram and YouTube.

Whatsapp additionally gives us the choice of having a Mobile App, Web Version and Desktop App. What again does Social Media Offer that Whatsapp does now not offer?

If Instagram will be seen as a social medium platform and it does not completely permit on the spot messaging on the net browsers similar to Whatsapp then Whatsapp and BBM that are Mobile primarily based and permits connections and sharing have to be visible as a social media platform similar to Instagram is.

To all Digital and Non-Digital Natives out there, be a part of me to kill the stereotype that continuously sinks Whatsapp as handiest an immediately messaging platform. Just like BBM, Whatsapp may not be social networking (site) yet, however it’s far a social medium, it’s so because it currently leverages on the social media tenets/ideas for its capabilities.

To marry the concept of Social Media and Instant Messaging is to mention the arena has a new virtual ideology that might be called SOCIAL MESSAGING. Social Messaging keenly expresses a platform that gives us opportunities, which might be: Social Media + Instant Messaging.

In all, be it WhatsApp Messenger, IMO, Skype, WeChat, Facebook Messenger, Line, Viber, Blackberry Messenger (BBM) or Telegram Messenger; SOCIAL MESSAGING structures are SOCIAL MEDIA platforms.

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